Bauer Media Outdoor
Building brands at scale.
Unlocking deeper engagement, creativity and impact for advertisers
Bauer Media Outdoor estate spans 12 European countries, helping advertisers reach millions of consumers through 110,000 Out-of-Home assets. With a diverse portfolio of public infrastructure solutions and services, and iconic locations, we connect brands and partners with audiences in creative and innovative ways.
Using data analytics and programmatic capabilities, we provide tailored advertising experiences and measurable insights that help our partners reach the right audiences, deliver impact and drive engagement.
We are a platform for brands and a platform for good. We are focused on delivering more impact for advertisers, more value for communities, inspiring social change, and less impact on the planet. Bauer Media Outdoor’s advertising opportunities are in everyday spaces where people live, work, and travel provides a highly impactful platform to build brands.
"We are ambitious about growing the business through sustainable innovation, greater reach, and creativity. We look forward to working with our new Bauer Media colleagues, and also listening carefully to our customers and partners, to deliver exceptional advertising and infrastructure."
Key facts and figures
- Platform for good; supporting communities and inspiring social change
- Highly digitised assets
- Data analytics and programmatic capabilities